Google Analytics is really complex. Let me simplify it for you.

It’s natural to feel confused and frustrated with Google Analytics.

There are hundreds of data reports to choose from.

Does any of this sound familiar?

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“What do the numbers mean? What should I be looking at?”
“Is my data even accurate?”
“I am clueless on how to interpret the information in my analytics.”
“I waste hours in analytics without getting anywhere.”
“I know enough to be dangerous but I’m sure I could be getting more insights from my data.”

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If so, you’ve come to the right place.

Hi, I’m Kyle and I’m here to take the pain and frustration out of analytics for you.

Before becoming a digital marketer in 2011, I spent 10+ years as an electrical engineer designing mobile device hardware for Motorola. This makes me uniquely qualified to help you become less frustrated with Google Analytics and become a better data-driven marketer.

I worry about analytics so you don't have to

You may not have the time or expertise to find insights in your Google Analytics data.

But I do.

I love helping over-worked marketers use analytics to discover what is working and where to spend their limited time and resources. 

My goal is to help you simplify the collection, reporting, and analysis of your Google Analytics data.

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Imagine the confidence of knowing:

  • Your Google Analytics is set up correctly and giving you accurate data.
  • Where to find the answers to your top business questions in Google Analytics
  • Which Google Analytics reports to focus on and which ones to ignore
  • How to actually analyze the data for true insights instead of reporting
  • What actions to take after analyzing your data

Using the power of Google Analytics I can help you figure out:

  • How visitors find your site
  • What pages people view and how they navigate through your site
  • What actions visitors complete on your site
  • What marketing tactics and campaigns are most effective at growing your business

Benefits of working with me:

  • You get access to an expert analytics resource on a part-time basis with part-time costs.
  • I focus on just the data and insights you need and don’t bury you with data.
  • I make analytics simpler for you to understand.
  • I can teach you to do better analysis.

Ready to get started?

I want to help turn your Google Analytics data into business insights.